1. Introduction
AZ Family & Kids Dental (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, and safeguard information when you visit our website https://azfamilykidsdental.com (“Site”).
This Policy applies to visitors of our website and online forms. It does not cover patient treatment records or medical data, which are governed separately under the Health Insurance Portability and Accountability Act (HIPAA) and our HIPAA Notice of Privacy Practices.
2. Information We Collect
We collect limited information to operate our website, respond to inquiries, and improve user experience.
a. Information You Provide Voluntarily
When you contact us, schedule an appointment request, or submit a form, we may collect:
- Name
- Email address
- Phone number
- Any details you voluntarily provide
⚠️ Please do not include personal health details or Protected Health Information (PHI) in online forms.
b. Information Collected Automatically
We and our service providers (such as Google) may collect certain information automatically using cookies, pixels, and similar technologies. This may include:
- Device and browser type
- Pages visited and time spent on the Site
- General location (city or region)
- How you found our website (search, ad, referral, etc.)
All data collected through these technologies is aggregated and anonymized; we do not attempt to identify individual visitors.
3. How We Use Your Information
We use the information we collect for purposes such as:
- Responding to appointment requests or inquiries
- Measuring and improving website performance
- Understanding user behavior and site traffic patterns
- Running and optimizing advertising campaigns (Google Ads, Facebook Ads)
- Complying with legal and regulatory obligations
We do not sell or share personal data for cross-context behavioral advertising.
4. Cookies and Tracking Technologies
a. What Are Cookies?
Cookies are small text files stored on your device that help our Site function and measure how visitors interact with it.
b. Types of Cookies We Use
- Essential Cookies: Required for core site functionality (security, form submissions).
- Analytics Cookies (Google Analytics 4): Help us understand how our website is used. Data is anonymized and does not include PHI.
- Advertising Cookies (Google Ads, Facebook Pixel): Used occasionally to measure the effectiveness of our marketing campaigns. These run only after you provide consent through our cookie banner.
You can manage your preferences anytime through the “Manage Preferences” link or by clearing cookies in your browser.
For more information about how Google uses data, visit Google’s Privacy & Terms.
For Facebook, visit Facebook’s Data Policy.
5. Data Sharing and Third-Party Disclosure
We may share limited information with:
- Google Analytics (for website statistics)
- Google Ads (for advertising performance, only after consent)
- Meta / Facebook (for advertising performance, only after consent)
- Website hosting and security providers
All third parties are required to handle data securely and in compliance with applicable laws.
We do not transmit or disclose PHI to any third-party advertising or analytics platforms.
6. HIPAA Compliance
We are a HIPAA-covered dental provider.
No Protected Health Information (PHI) is collected, stored, or transmitted through this website.
Patient health information shared during appointments or via phone is handled according to our internal HIPAA policies and is never used for marketing or analytics.
7. Your Privacy Rights (U.S. State Laws)
Depending on your state of residence (including California, Virginia, Colorado, Utah, and others), you may have rights such as:
- Knowing what personal data we collect and how we use it
- Requesting correction or deletion of your data
- Opting out of data sharing for advertising (we do not sell personal information)
- Limiting use of sensitive personal data
To exercise these rights, contact us at info@azfamilykidsdental.com.
8. Data Security
We maintain technical and organizational safeguards to protect personal information against unauthorized access or disclosure.
However, no online platform is 100% secure; you share information at your own risk.
9. External Links
Our website may include links to third-party platforms (e.g., Facebook, Instagram, Yelp, Google Maps).
We are not responsible for their privacy practices or content. Please review their policies before submitting information.
10. Children’s Privacy
Our website is intended for general audiences and not directed at children under 13.
We do not knowingly collect data from minors.
11. Updates to This Policy
We may update this Privacy Policy periodically. Changes will be reflected by the “Last Updated” date above.
12. Contact Us
If you have questions about this Privacy Policy or your data rights, contact:
AZ Family & Kids Dental
Email: info@azfamilykidsdental.com